Ballmer: Xbox will capitalize on PS3 delay


From CNN Money:
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After Sony announced on Tuesday that the Playstation 3 won’t launch until November, the Xbox 360 is in a better position to become the top gaming console, says Microsoft CEO Steve Ballmer.
“In every other generation, the first guy to 10 million consoles was the number one seller in the generation,” Ballmer told FORTUNE in an interview on Thursday afternoon. “Did we just get an even better opportunity to be the first guy to 10 million? Yeah, of course we did.”

There is still a production bottleneck because of problems with a component vendor, whom Ballmer declined to name, but he expects Microsoft to sell 5 million systems by June. “We’re sort-of on track,” he says, “though it would’ve been nice at Christmas to have one for everyone who wanted one.”

Microsoft plans “major pushes” of the Xbox 360 in France, Italy, Spain and Japan — markets where the first generation Xbox didn’t perform as well as Microsoft hoped.
“I am palpably optimistic,” Ballmer says. “I think we are absolutely in the game for the market position it would be nice to have.”
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Read More: CNN Money

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